NEW YORK, Dec. 23, 2009 (GLOBE NEWSWIRE) -- Zevotek, Inc., (Pink Sheets:ZVTK) (Frankfurt:T5V1), a worldwide direct marketer and distributor of innovative personal and home care items, today announced that starting December 28, it will air its new 2-minute Ionic Bulb TV infomercial on U.S. cable channels. The Company announced that it is buying TV airtime to run the Ionic Bulb ad about 50 times between December 28, 2009 and January 3, 2010, with the ad expected to appear on FOXNews, Hallmark Movie Channel, History International, DIY Network, Planet Green, SOAPnet and New England Cable News Network. TV viewers of the Ionic Bulb infomercial will have a choice of calling a toll-free number to place orders for Ionic Bulbs or visiting www.newionicbulb.com to place orders online.
Commenting on the announcement, Zevotek's CEO, Adam Engel, said, "We have been building the business to launch the Ionic Bulb TV campaign and now we are on the launch pad. I am excited to start airing our infomercial on a variety of popular cable channels. The ads will showcase the Ionic Bulb to a wide range of American TV audiences. I look forward to announcing airtimes for Ionic Bulb ads running next week and for the ads that will run in January on these and other major TV channels."
The Ionic Bulb is designed for consumer use by combining the performance features of ionic air cleaning technology with those of a 10,000 hour reduced energy use compact fluorescent light bulb (CFL). Mr. Engel added, "I believe Zevotek's Ionic Bulb is the right product at the right time. Ionic Bulbs deliver the money saving value that U.S. consumers want while improving indoor air quality and helping consumers go green. The Ionic Bulb order is the CFL equivalent of a 100 watt bulb equipped with Zevotek's exclusively licensed ionizing technology."
About the Company:
Zevotek, Inc. plans to market and sell a range of innovative personal and home care items. Zevotek has a license to sell an energy saving compact fluorescent light bulb (CFL) named the Ionic Bulb. The Company plans to market the Ionic Bulb through TV infomercials, catalogs, magazines and major U.S. retail and specialty stores and the Internet. The Company's new 2 minute Ionic Bulb TV ad is designed to air on national cable channels, local broadcast channels and TV superstations. Zevotek's Ionic Bulb infomercial airs on the Company's www.newionicbulb.com website.
Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: Forward-looking statements in this release with respect to the Zevotek, Inc.'s business, financial condition and results of operations, as well as matters of timing and effectiveness of marketing the Ionic Bulb are subject to risks and uncertainties that could cause actual results to differ materially from those expressed in the forward-looking statements, including, but not limited to, certain delays beyond Zevotek, Inc.'s control with respect to market acceptance of their products, whether financing will be available, the plans for Zevotek, Inc. to market and sell products as well as certain other risk factors which are and may be detailed from time to time in Zevotek, Inc.'s filings with the Securities and Exchange Commission.
This press release contains forward-looking statements. The words or phrases 'may,' 'intends,' 'expects,' 'estimate,' 'indicate,' 'plans,' 'anticipates,' 'could,' 'if,' 'will,' 'should' or similar expressions are intended to identify 'forward-looking statements.' Actual results could differ materially from those projected in forward-looking statements as a result of a number of risks and uncertainties. Statements made herein are as of the date of this press release and should not be relied upon as of any subsequent date. Zevotek, Inc. cautions readers not to place undue reliance on such statements. Unless otherwise required by applicable law, Zevotek, Inc. does not undertake, and Zevotek, Inc. specifically disclaims any obligation to update any forward-looking statements to reflect occurrences, developments, unanticipated events or circumstances after the date of such statement.