New York, NY, Jan. 8, 2013 (GLOBE NEWSWIRE) -- Following the rapid growth of its film production business, branding and marketing firm DeSantis Breindel has launched a film subsidiary to work with organizations beyond its branding client base. DB Productions will focus on creating films for corporations, not-for-profits and foundations.
"DB Productions is a new kind of film production company," says Xan Parker, who will head the new organization. "We make smart films that combine deep creative and production experience with the branding and strategy expertise. This combination enables us to tell compelling stories that truly support our clients' underlying strategic objectives, and connect them with key stakeholders, including clients, investors, employees, communities and grantees."
Ms. Parker is an experienced film producer whose credits include the acclaimed nonfiction TV series "The Hill" and Academy Award nominated documentary "Lalee's Kin." At DeSantis Breindel, she has produced films for a broad range of organizations, including the nation's largest foundations, social change organizations, global financial services firms and rapidly growing energy and technology companies.
"Film is becoming an increasingly important channel for communicating a brand, particularly as content marketing has grown in importance," observes Howard Breindel, Partner. "Our film production work has evolved as a channel that enables our branding clients to express their core promise through this uniquely compelling medium. With DB Productions, we can now bring our film production expertise to a wider group of potential clients, drawing on our team's combination of corporate film and documentary experience."
"Films are unique in their ability to instill a sense of authenticity, which is what so many organizations are seeking to convey today," said Dru DeSantis, Partner. "Whether a film is making a complex technology understandable or showing the impact of a foundation's grant making, it can create an emotional connection with the audience that is impossible to replicate through other media."
About DeSantis Breindel
DeSantis Breindel is a B2B branding and marketing firm. At critical
inflection points, the firm works with companies to align brand and
marketing strategy with business strategy - creating stories and
experiences to engage customers, influence prospects, rally
employees, inspire investors and build communities. Clients include
the Royal Bank of Scotland, Logitech, Kaman, CIT, AES, EisnerAmper,
RREEF, Epoch Investment Partners, Stephens, Bond Dealers of
America, Cenergistic and Robert Wood Johnson Foundation. To learn
more go to www.desantisbreindel.com
About DB Productions
DB Productions is a full-service film production company with
extensive experience serving a wide range of clients, foundations,
not-for-profit organizations and corporations. From concept and
storyboard through production, post-production and delivery, the DB
Productions team shares a passion for communicating our clients'
most important messages to their most important audiences in
compelling films. http://www.dbproductionsnyc.com/