LOUISVILLE, Ky., March 5, 2013 (GLOBE NEWSWIRE) -- The Mystery Shopping Providers Association of North America (MSPA-NA), the trade association representing the customer experience metrics industry, has announced the launch of Shopper Membership.
The new category joins the Provider and Associate Membership categories of MSPA-NA. Overwhelming approved by the MSPA Provider Members in 2012, Shopper Membership was created to foster better communication between member companies and shoppers.
"Shopper Membership serves as an industry milestone," said Stan Hart, MSPA-NA president. "We are excited to offer companies and shoppers the opportunity to work closer together."
Shopper Membership benefits include:
- Admission to the Shoppers Members Only section on the MSPA-NA website
- Right to use the shopper social network "The Listening Post"
- Access to "The Mystery Times" bimonthly newsletter
- Constant updates on legislation impacting the independent contractor status
- Frequent updates on industry current trends and information
Certified shoppers are eligible for a free Shopper Membership when they register before June 4, 2013. Membership can be activated here and is valid for one year from activation date.
"This added membership category should help in efforts to grow and strengthen the mystery shopping industry and the association," said Dan Denston, MSPA executive director.
The Mystery Shopping Providers Association of North America (MSPA) is the trade association representing the customer experience metrics industry in North America. Widely recognized as the leader in customer experience measurement and management, MSPA is made up of member companies that provide mystery shopping services in a variety of industries. The association strengthens the mystery shopping industry by uniting the efforts and actions of its members and supporting the businesses they serve. For more information, please visit www.mysteryshop.org.
The Mystery Shopping Providers Association of North America (MSPA-NA) logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=17451